Set The Tone
Invitations should reflect the standards of professionalism set forth by your company. While it is not necessary to hire a professional to create your corporate event’s invitations, it is advised that you do some research to ensure that you are sending high quality, etiquette approved invites. In performing this research you will guarantee that your invitations exude competence, savvy and class on behalf of your corporation. Below we will discuss the some of the many types of corporate events, the proper invitation etiquette for each type and provide design styles, suggestions and samples.
Using these tips, your invitations are assured to be a smashing success.
Seminars and Conferences
Invitations for seminars and conferences must convey a lot of information. For this reason, it is suggested that the design style be minimal and clean. This makes creating your seminar or conference invitation extremely easy to do using any word processing software. Choose a background or template with lines in a crisp color such as blue, red or black. You can choose to use 8 1/2 x 11 paper size or 5 x 6, depending on the amount of information you must convey.
At the top of your page add the title of your event. It is recommended using a different color font and font size to highlight your event title. To garner interest from your invitees, list the exciting features of your conference, such as guest speakers and entertainment prominently under the title. Next, you will need to insert the date, time and location of your conference. Let invitees know how they can register for the event and whether a fee will be charged for admission. Finally, include testimonials from previous event attendees or add an incentive for attending the event, like prize drawings.
Sample Seminar or Conference Corporate Event Invitation:
Learn Tips From Top Ranked Sellers
Featuring:Jim Jones, Speaker and Salesman of the Year 2011
Abby Brown, Author of “How to Sell the Most”
Entertainment by, Big Brass Band
Monday, April 9th 2012
10am – 4pm
The Conference Center
123 Main Street USA
Customer Appreciation Events
Customer appreciation events offer a way for corporations to connect with and establish trust from their clients. These events can range from a day out at a park, a dinner, tickets to a show, and more. A corporation derives its livelihood from dedicated customers and throwing a customer appreciation event is an excellent way to offer thanks while reaffirming loyalty. Invitation designs for customer appreciation events should portray the tone of the event with your choice of colors, designs and wording. For example, a customer appreciation event at a ball game may include a picture of the ball field and read “We’re Taking You Out to the Ball Game”. Customer appreciation event invitations are an excellent way to show your customers your dedication to professionalism and creativity while expressing your corporation’s personality. Consider using professional stock photos, purchased from istockphoto.com to create a background, or imagery for your invitation in your word processor.
Award Ceremonies and Roasts
For corporations who offer incentives in the form of awards to employees, annual award ceremonies or roasts are typical. These events are usually organized around a dinner in a formal venue. Your invitations should reflect this formal ambiance. As with all of the above mentioned affairs, it is necessary to head the invitation with your company name. Following should be the date, time and location of the event. You should also consider including a list of honorees and a schedule of events. Invitees may be more excited to attend if they have a good working relationship with someone who is receiving an award. It is important also to remember to include specific RSVP instructions and attire directions.
Creating invitations does not necessarily mean hiring a professional event planner for smaller events. Exploring the many options available to you in your basic word processor and at the above mentioned websites, you will easily find an appropriate template for any type of invitation you may require. Simply remember to incorporate the tips mentioned above and your event’s invitations will shine!